How to Excel in Copywriting

Copywriting: The act of writing text for the purpose of advertising or other forms of marketing

In this course you will learn:

  • What Copywriting is and how it benefits your business
  • 3 Different types of copy
    • Play Copy
    • Storytelling Copy
    • Conversational Copy
  • The difference between a Great Copywriter vs Good Copywriter
    • Clear, concise, and compelling conversation
    • Being Knowledgeable About the Intended Audience
    • “I think” is not a strategy

 

Jana Williams
Photography

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