Use Pinterest to Enhance Your Biz

Hey Ya’ll!

I wanted to share my own personal guide of tips and tricks to Pinterest to help you enhance you biz!

PINTEREST IS A LOT MORE THAN PINNING INSPIRATION

 

WHAT IS PINTEREST

Pinterest is a web and mobile application that is designed to discover information on the Web, mainly using images and on a shorter scale, GIFs and videos. People typically use Pinterest to organize images of inspiration and categorize them into what we know as boards.

 

HOW PINTEREST CAN ENHANCE YOUR BIZ

Today, owning your own business means that you need to be on top of your social media game ya’ll! In a world that is constantly updating, and with software updates at our fingertips it can be quite hard mastering all social media platforms.

Whether you are photographer, blogger or operating a bakery putting your images on Pinterest can be a powerful marketing tool to get you booming biz and help you find the best consumers for what you offer!

 

TIPS & TRICKS

Think of Pinterest as a visual search engine and use it to drive more traffic to your site, from your ideal clients and customers!

Utilize the best Keywords. The secret to search engine optimization is in the keywords you use. Use clear, and specific keywords to in your business name and description to lead potential customers to your pins.

Boards. Learn how to name your boards and create a call to action in your description for the ultimate SEO returns.

Pins. Yes, there is an art to creating the perfect Pin. Beautiful imagery, well-placed copy, and detailed descriptions help create the eye candy that users want to see!

Consistency. Now that you’ve established your Pinterest account, how do you keep up the momentum? Using scheduling tools, and consistently engaging with other users will ensure that you keep your account buzzing.

External Optimization. Link it up! Use every opportunity to lead potential clients back to your web page. Allow clients to interact over multiple platforms to really dominate the SEO field.

PRO TIP

Make sure to really take time and pride in the photos you choose to put on Pinterest! The better the image, the better the response!

Alright ya’ll, happy pinning!

-Jana

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Jana Williams
Photography

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